I am not much of an autotune kind of guy, but when used right that stuff's powerful. People like Bon Iver and Ben Khan are the perfect such example and today's feature really remind me of their sound.

Meet George Gretton - a young and extremely talented multi-instrumentalist, singer and producer based out of Nottingham, UK. "Tread " is actually George's very first release and it absolutely blew my mind. Utterly beautiful blend of alt pop and r&b sounds.

When it comes to track's back story and inspiration, George shares...

Tread Water was written at a time where I didn’t really have a musical identity or lyrics to draw inspiration from. I had just started to teach myself basic production and I had become fascinated with vocal manipulation and using a contrast between organic and artificial sounds to tell different sides of the same situation. I suddenly found that writing with obscure instrumentation gave me a lot of creative freedom, and the lyrics and arrangement came together pretty quickly after that.

posted by Ivo
March 2019