Happy to bring some freshness to this slow day (it's Monday, after all).
Melbourne artist ThatKidMaz delivers a catchy hip hop piece with fellow producer & friend JUJO. "iKNOW!" is a mesmerizing blend of keys and beats, with amazing sound design and telling a pretty dope story on inner battles - asking questions and not expecting answers. Maz shares:
I’ve had a very reflective journey in music so far and before I made this song last year, Jujo and I had spoken a lot about the path I wanted to take and the depth I wanted to visit through the stories I tell. We spoke about my artist development in general and growth. We ended up putting "iKNOW!" together, with the intention of talking about micro-aggression in a subtle way because a lot of the time it is subtle, or passive, in daily life. In the verses, I’m observing and noticing these things around me. The hook acknowledges that things should be different but not having the answers as to how yet. Posing the statement into the audience’s perspective, inviting them with the lyrics to create a community sense and hold everyone accountable for finding that answer and making a change.
Also expecting an official music video soon - a collaboration with Melbourne filmmaker collective 76M.